Archive for February, 2010

the eFlorist ‘front line’

Left to right: Debbie, Chris, Sarah, Emily, Sam, Dot, Kelly, Sally, Karen, Kerry, Wes, Paul, Sally, Nijam and Andy

This is a quick peek into the lovely people on the end of the phones at HQ. We are more than just voices who ask for shop ID’s and ask you to make impossible deliveries 10 minutes before you close. Surprisingly it turns out that some of us actually have personalities.  The over-worked and under-paid staff of the eFlorist contact centre are split into two teams, The Contact Support Team and the Customer Service Team. (more…)

Leaving Floristry to the Florists…

eFlorist has always felt that the best way to get results is to ensure that you have quality people performing in the roles they are most talented in.   (more…)

Size Matters…

Size Matters

Click here to see the first in a series of consumer email marketing creatives for Valentine’s Day from eFlorist.

An Italian passion…

Paski and staff member at work in 'Fiori' Peterborough

An immaculate shop that’s dressed to impress, just like its owner…

For one eFlorist user, Paski at Fiori in Peterborough, the introduction of the new eFlorist system means that he can now record all his customers’ details in one central place.   This means that he can see exactly what a customer has ordered previously – extremely useful when a customer wants to order the same bouquet they ordered three months ago! (more…)

‘Kendals’ – St Albans

eFlorist LITE user Louise, at Kendals Florists in St Albans

For one organised florist, eFlorist has always been at the heart of her business.  With a realisation of how important it is to store all orders in one place, Louise at Kendals has been zealously collecting all her customer names, addresses and most important their mobile number!  With the ability to create a marketing campaign with a simple text message, Louise is looking to the future, “it will be so easy and cost effective to send a reminder next Valentine’s Day to all those who ordered this year”. (more…)